{"id":139460,"date":"2025-12-31T19:36:25","date_gmt":"2025-12-31T18:36:25","guid":{"rendered":"https:\/\/lexpertjournal.net\/fr\/?p=139460"},"modified":"2025-12-31T19:36:25","modified_gmt":"2025-12-31T18:36:25","slug":"hausse-de-59-des-investissements-dans-le-secteur-telecom","status":"publish","type":"post","link":"https:\/\/lexpertjournal.net\/fr\/?p=139460","title":{"rendered":"Hausse de 59% des investissements dans le secteur Telecom"},"content":{"rendered":"<h3>L\u2019ann\u00e9e 2025 restera une ann\u00e9e exceptionnelle pour le secteur Telecom. Chiffres \u00e0 l\u2019appui, l\u2019Observatoire de l\u2019Instance Nationale des T\u00e9l\u00e9communications vient de publier un bulletin avec les performances du secteur en 2025.<\/h3>\n<h3>L\u2019ann\u00e9e 2025 a \u00e9t\u00e9 plac\u00e9e sous le signe du lancement de la 5G. En effet, apr\u00e8s des phases de test, le lancement commercial de la 5G en Tunisie a eu lieu officiellement\u00a0le\u00a0<strong>14 f\u00e9vrier 2025<\/strong>, avec les trois op\u00e9rateurs (Tunisie Telecom, Ooredoo, Orange).<\/h3>\n<h3>Selon l\u2019Instance, les investissements totaux dans le secteur Telecom sont pass\u00e9s de 753.5 MD en 2024 \u00e0 1198.6 MD en 2025. Une hausse consid\u00e9rable qui cadre avec les tendances d\u2019investissements dans le monde. Le chiffre d\u2019affaire va certainement continuer dans cette tendance avec l\u2019augmentation de la couverture de la 5G sur tout le territoire.<\/h3>\n<h3>De son c\u00f4t\u00e9 le chiffre d\u2019affaires du secteur a enregistr\u00e9 une hausse de 4% passant de 3988.8 MD en 2024 \u00e0 4144.7 MD. Une hausse l\u00e9g\u00e8re mais qui survient dans une conjoncture \u00e9conomique difficile et une baisse du pouvoir d\u2019achat des consommateurs.<\/h3>\n<h3>La plus forte hausse est enregistr\u00e9e au niveau de la Data Mobile dont le chiffre d\u2019affaire est pass\u00e9 de 1296.6 MD en 2024 \u00e0 1427.8 MD en 2025. Le chiffre d\u2019affaire de la Data Fixe qui occupe la deuxi\u00e8me position est pass\u00e9 de 1264.3 MD en 2024 \u00e0 1416.9 MD en 2025.<\/h3>\n<h3>Quant au chiffre d\u2019affaire du secteur de la T\u00e9l\u00e9phonie mobile il a enregistr\u00e9 une baisse passant de 1088.6 MD en 2024 \u00e0 1000.6 MD en 2025. Il est important de signaler que plusieurs applications tel que Messenger, Whatsapp\u2026sont aujourd\u2019hui massivement utilis\u00e9s pour la communication et qui sont comptabilis\u00e9s en tant que consommation de Data. Dans le m\u00eame sillage, le chiffre d\u2019affaire de la t\u00e9l\u00e9phonie fixe continue sa chute d\u2019une ann\u00e9e \u00e0 l\u2019autre et passe de 89.1 MD en 2024 \u00e0 71.6 MD en 2025.<\/h3>\n<h3>Du c\u00f4t\u00e9 de la p\u00e9n\u00e9tration de la t\u00e9l\u00e9phonie et de la data les chiffres enregistrent des am\u00e9liorations. En effet, le nombre d\u2019abonn\u00e9s est pass\u00e9 de 14.438.717 abonn\u00e9s en 2024 \u00e0 14.962.549 en 2025. Le taux de p\u00e9n\u00e9tration d\u00e9passe les 125%.<\/h3>\n<h3>Le taux de p\u00e9n\u00e9tration de la Data Fixe est pass\u00e9 de 49.5% en 2024 \u00e0 52.6% en 2025, celui de la Data Mobile est pass\u00e9 de 88.3% \u00e0 89.2%.<\/h3>\n<h3>Au niveau de la consommation mobile, l\u2019ARPU (revenu mensuel moyen par utilisateur) est rest\u00e9 stable enregistrant 3.4 dinars en 2024 \u00e0 3.3 dinars en 2025, en contrepartie la consommation de la data (3G, 4G, 5G) est pass\u00e9e de 9.1 dinars en 2024 \u00e0 10.4 dinars en 2025. Quant \u00e0 la consommation via la cl\u00e9 3G, 4G, 5G le revenu moyen par abonn\u00e9 est pass\u00e9 de 22.1 dinars en 2024 \u00e0 25.3 dinars en 2025.<\/h3>\n<h3>Au niveau de la consommation mensuelle moyenne de la data par abonn\u00e9 elle est pass\u00e9e de 7.8 Go en 2024 \u00e0 8.8 Go en 2025, et de 30.7 Go en 2024 \u00e0 31.5Go en 2025 pour les cl\u00e9s 3G, 4G, 5G.<\/h3>\n<h3>Au niveau des prix des TIC, tous les paniers de consommation ont enregistr\u00e9 une baisse l\u00e9g\u00e8re entre 1 et 2 dinars par panier. Cette baisse est le r\u00e9sultat des offres promotionnelles lanc\u00e9es par les op\u00e9rateurs.<\/h3>\n<h3><\/h3>\n<h3>abou farah<\/h3>\n","protected":false},"excerpt":{"rendered":"<p>L\u2019ann\u00e9e 2025 restera une ann\u00e9e exceptionnelle pour le secteur Telecom. Chiffres \u00e0 l\u2019appui, l\u2019Observatoire de l\u2019Instance Nationale des T\u00e9l\u00e9communications vient de publier un bulletin avec les performances du secteur en 2025. L\u2019ann\u00e9e 2025 a \u00e9t\u00e9 plac\u00e9e sous le signe du lancement de la 5G. En effet, apr\u00e8s des phases de test, le lancement commercial de [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":139461,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[29],"tags":[],"class_list":["post-139460","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-actualites"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v24.9 (Yoast SEO v24.9) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Hausse de 59% des investissements dans le secteur Telecom - L&#039;expert Journal<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/lexpertjournal.net\/fr\/?p=139460\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Hausse de 59% des investissements dans le secteur Telecom\" \/>\n<meta property=\"og:description\" content=\"L\u2019ann\u00e9e 2025 restera une ann\u00e9e exceptionnelle pour le secteur Telecom. Chiffres \u00e0 l\u2019appui, l\u2019Observatoire de l\u2019Instance Nationale des T\u00e9l\u00e9communications vient de publier un bulletin avec les performances du secteur en 2025. L\u2019ann\u00e9e 2025 a \u00e9t\u00e9 plac\u00e9e sous le signe du lancement de la 5G. 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