{"id":123974,"date":"2024-06-18T09:31:02","date_gmt":"2024-06-18T08:31:02","guid":{"rendered":"https:\/\/lexpertjournal.net\/?p=123974"},"modified":"2024-06-18T09:31:02","modified_gmt":"2024-06-18T08:31:02","slug":"mg-les-annee-se-suivent-et-se-ressemblent","status":"publish","type":"post","link":"https:\/\/lexpertjournal.net\/fr\/?p=123974","title":{"rendered":"MG les ann\u00e9e se suivent et se ressemblent"},"content":{"rendered":"
2023 a \u00e9t\u00e9 une ann\u00e9e \u00e9prouvante pour Magasin G\u00e9n\u00e9ral, et les efforts de redressement se poursuivront en 2024. Cependant, malgr\u00e9 les promesses du management, l’entreprise semble loin de renouer avec la rentabilit\u00e9 esp\u00e9r\u00e9e \u00e0 partir de 2025. Faut il rappeler que Taher Bayahi le fr\u00e8re ain\u00e9 de la fratrie en exil continue de g\u00e9rer \u00e0 distance le groupe 2024 repr\u00e9sentera une ann\u00e9e de transition cruciale pour Magasin G\u00e9n\u00e9ral, la plus ancienne enseigne de grande distribution en Tunisie. Cependant, le chemin vers un potentiel \u00e9quilibre reste sem\u00e9 d’emb\u00fbches, et il est incertain que l’entreprise parvienne \u00e0 atteindre ses objectifs de rentabilit\u00e9 pour 2025. Lors de l’Assembl\u00e9e g\u00e9n\u00e9rale ordinaire qui s’est tenue le 14 juin 2024 \u00e0 l’IACE, Taieb BAYAHI, repr\u00e9sentant le management, a invit\u00e9 les partenaires et associ\u00e9s \u00e0 rester engag\u00e9s, malgr\u00e9 les d\u00e9fis actuels. Il a promis un redressement de l’action avec le retour aux b\u00e9n\u00e9fices pr\u00e9vu, mais les incertitudes demeurent. Le plan de transformation, entam\u00e9 l’ann\u00e9e derni\u00e8re, commence \u00e0 montrer des signes positifs selon BAYAHI, mais la r\u00e9alit\u00e9 financi\u00e8re de l’entreprise reste pr\u00e9occupante. Magasin G\u00e9n\u00e9ral, malgr\u00e9 une baisse notable de l’endettement, peine toujours \u00e0 se redresser apr\u00e8s les d\u00e9cisions co\u00fbteuses et les acquisitions de terrains pour les hypermarch\u00e9s Auchan, projets finalement abandonn\u00e9s. Fahd CHAOUCH, le directeur g\u00e9n\u00e9ral, a qualifi\u00e9 la renonciation \u00e0 ces projets de \u00ab\u00a0courageuse et juste\u00a0\u00bb, mais cela ne suffit pas \u00e0 masquer les difficult\u00e9s financi\u00e8res de l’entreprise. La r\u00e9duction de l’endettement net de 85 millions de dollars en 2023 gr\u00e2ce \u00e0 la vente des terrains acquis est certes un point positif, mais elle met en lumi\u00e8re la gestion hasardeuse des derni\u00e8res ann\u00e9es. Les r\u00e9alisations de 2023, bien que montrant une augmentation de 7,5 % du chiffre d’affaires et une hausse de 10 % de l’EBITDA, sont entach\u00e9es par un provisionnement important de 26 millions de dinars, notamment d\u00fb \u00e0 la fermeture de la soci\u00e9t\u00e9 d’e-commerce \u00ab\u00a0Founa\u00a0\u00bb. Cette provision exceptionnelle a lourdement impact\u00e9 les r\u00e9sultats de l’exercice 2023. Sans ce provisionnement, le r\u00e9sultat net consolid\u00e9 aurait montr\u00e9 une augmentation de 23 millions de dinars, mais cette hypoth\u00e8se ne refl\u00e8te pas la r\u00e9alit\u00e9 financi\u00e8re actuelle. M\u00eame avec l’augmentation de capital r\u00e9alis\u00e9e en 2023, la situation reste fragile. La tendance positive de l’exploitation est un signe encourageant, mais la position de Magasin G\u00e9n\u00e9ral parmi les principaux op\u00e9rateurs de la place est loin d’\u00eatre assur\u00e9e. En conclusion, malgr\u00e9 des d\u00e9clarations optimistes du management, Magasin G\u00e9n\u00e9ral est encore en proie \u00e0 de s\u00e9rieux d\u00e9fis. La prudence est de mise pour les investisseurs et partenaires, car les incertitudes autour de la rentabilit\u00e9 future et de la gestion financi\u00e8re de l’entreprise subsistent.<\/h5>\n","protected":false},"excerpt":{"rendered":"

2023 a \u00e9t\u00e9 une ann\u00e9e \u00e9prouvante pour Magasin G\u00e9n\u00e9ral, et les efforts de redressement se poursuivront en 2024. Cependant, malgr\u00e9 les promesses du management, l’entreprise semble loin de renouer avec la rentabilit\u00e9 esp\u00e9r\u00e9e \u00e0 partir de 2025. Faut il rappeler que Taher Bayahi le fr\u00e8re ain\u00e9 de la fratrie en exil continue de g\u00e9rer \u00e0 […]<\/p>\n","protected":false},"author":1,"featured_media":123971,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[29],"tags":[],"class_list":["post-123974","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-actualites"],"yoast_head":"\nMG les ann\u00e9e se suivent et se ressemblent - L'expert Journal<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/lexpertjournal.net\/fr\/?p=123974\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"MG les ann\u00e9e se suivent et se ressemblent\" \/>\n<meta property=\"og:description\" content=\"2023 a \u00e9t\u00e9 une ann\u00e9e \u00e9prouvante pour Magasin G\u00e9n\u00e9ral, et les efforts de redressement se poursuivront en 2024. 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